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Cambria

In Case Study by Jon Ruprecht

Cambria Style magazine takes custom content creation to a sophisticated new level with celebrity profiles, interior design trends and food and drink features. Cover to cover, each issue we produce exemplifies the best in upscale elegance, while remaining approachable enough for newsstands and Sun Country Airlines’ seatbacks.Our efforts have seen Cambria Style’s readership nearly double to 1 million as well as garner hosts of industry awards.OUR SERVICESPrint CollateralPhotographySee More Work

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Purely Sedona

In Case Study, Work by Jon Ruprecht

Adventure partnered with the Sedona Bottling Company to launch a new premium artesian bottled water that captured the spirit of this remarkable destination. The effort began with bottle and label design and continued through to web, social, event activation, print advertising and more.ROCK TO RED CARPETAdventure developed sponsorship activation on-site and online for the brand’s launch at the Sedona International Film Festival, Scottsdale Fashion Week and Style Fashion Week in both NY and LA.See More

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Cadence

In Case Study by Jon Ruprecht

Cadence is the brand behind the retail brands you love, elevating packaging systems and displays to create stronger connections with shoppers. But, while they may be in the business of building boxes, we help make sure their approach never lives inside one.GRAB. HOLD.To create stronger connections. To rise above chorus of voices and offer the unexpected notes of brilliance. To not just change the conversation – but to be the conversation. That’s the Cadence effect.GRAB. HOLD.To

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Kinetic

In Case Study, Work by Jon Ruprecht

No other stationary bike trainer helps cyclists find their extra gear like Kinetic. We shared that story with a bold integrated campaign that included video, digital, print and event activation. The work translated to increased coverage in the cycling press and increased sales.To launch Kinetic’s new lineup of Smart Trainers, we engaged and grew their social audience by asking one simple question, “what do you train for?” Soon, we began collecting a world of responses

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Paper Riot case study

In Case Study, Work by Jon Ruprecht

In case you hadn’t noticed, your walls are staring at you. That blank stare, you know the one. Begging for some attention. Fortunately, Paper Riot lets you spread some love without pounding a nail. We helped develop the look, voice and daring attitude for this new home décor brand before taking it to Target® for a national launch.See More Work

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Old Town Canoe

In Case Study by Jon Ruprecht

For more than 100 years, the spirit of paddling has inspired the craftsmen of Old Town Canoe and Kayak and led them to become a global leader in the space. Today, Old Town looks to Adventure to bring their experience to a new generation of paddlers through integrated launches, bold creative and even product ideation.WHAT DOES 119 YEARS GET YOU?Old Town has spent over a century honing their craft. All while staying true to our Northeast

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Predator

In Case Study by Jon Ruprecht

Daring to think differently with our purposeful product design and a disruptive brand promise, Adventure helped revolutionize the Paddlesports business with the launch of Old Town’s Predator kayak. Understanding that passionate anglers crave a stronger connection to the water, we positioned Predator as the quintessential man vs. prey fishing experience and became the most awarded kayak series in history—all while achieving double-digit sales growth.See More Work

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National Loon Center

In Case Study by Jon Ruprecht

It is predicted that if we don’t change our course, there will no longer be loons in Minnesota by the year 2080. The National Loon Center Foundation was formed to promote conservation and preservation for the common loon and to celebrate this Minnesota icon. They looked to Adventure to develop their brand strategy and identity and officially launch their fundraising efforts.Springboarding from their mission statement, we helped the Loon Center clarify their purpose, vision and

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Sun RV Resorts

In Case Study by Jon Ruprecht

While Sun built their first RV resort in Paso Robles, CA, Adventure built the framework for successful branding, advertising and experience design that would then be duplicated across other ground-up properties in Myrtle Beach, SC and Granby, CO. This included collaborating with architects, interior designers, PR firms and internal teams to ensure every touchpoint was on point. By every measure, we’re finding success – with five star reviews from guests and revenues far surpassing client

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Minnesota Zoo

In Case Study, Work by Jon Ruprecht

Unlike almost any other place in the Midwest, the expansive Minnesota Zoo offers an escape from the everyday and a window into other worlds. More than ever, it’s a refuge for the mind. A stimulus for the senses. And it’s far more than a mere attraction. As an organization grounded in conservation, the Zoo—and its patrons’ experiences there—can be a catalyst for environment, animal and human wellbeing. Our new messaging needed to leverage the vast

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Cambria

In Case Study by Jon Ruprecht

Cambria Style magazine takes custom content creation to a sophisticated new level with celebrity profiles, interior design trends and food and drink features. Cover to cover, each issue we produce exemplifies the best in upscale elegance, while remaining approachable enough for newsstands and Sun Country Airlines’ seatbacks.Our efforts have seen Cambria Style’s readership nearly double to 1 million as well as garner hosts of industry awards.OUR SERVICESPrint CollateralPhotographySee More Work