Adventure’s Guide to Cross Country Skiing Feb 25, 2021
A week ago it was -29°. Yup, twenty-nine degrees BELOW zero. And it stayed that way for well over a week. I think all Minnesotans…
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Vasque: Reinventing an iconic hiking brand Oct 27, 2020
Red Wing Shoe Company is a cherished legacy and Minnesota badge brand. As a member of that highly-regarded family, Vasque is one of the first…
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National Day of Adventure 2020 Oct 16, 2020
National Chess Day… sure. Cupcake day… we’re interested. But National Day of Adventure…? We’re all in! Each year, Adventure closes our offices on the second Friday of October so…
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Adventure’s Guide to Camping Sep 29, 2020
Minnesota has some of the nation’s best outdoor recreational spaces, especially when it comes to camping opportunities. Fall is my personal favorite time of the…
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Adventure’s Guide to Paddlesports Aug 27, 2020
Minnesota has a lot of lakes. We know that. And while I’ve always loved water, it really wasn’t until this weird Summer of COVID that…
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Let’s Gear Up Aug 13, 2020
Adventure is excited to share the launch of Let’s Gear Up MN — an internally-driven initiative built to educate our community on outdoor businesses, brands…
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Making Waves with Bluestorm May 20, 2020
Takashina and Adventure collaborated on a strategic go-to-market framework, culminating in the creation of a new brand and line of products: Bluestorm inflatable personal flotation devices (PFDs).
Read More >May 19, 2020 The Future For Active Lifestyle Brands Post COVID-19
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Welcome Katharine Kelly Mar 9, 2020
Adventure welcomes Katharine Kelly to the growing team as a Strategist in our Minneapolis office. An avid traveler, she’s enthusiastic to work with tourism and…
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Answering the Call of the Loon Mar 6, 2020
The National Loon Center in Crosslake, Minnesota has a bold mission: to be an interactive educational destination that transforms visitors into champions for loons and freshwater everywhere. Why is…
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