About Adventure: We move active brands forward.

We have the agility of a small agency,
the full-service capability of a large agency
and the thinking prowess of a business consultancy.

We generate traction for
active-lifestyle brands using a unique
combination of end-to-end strategy,
co-creation and industry expertise.

OUR SERVICES

Brand & Market Research
Brand Strategy & Creative
Experiential
Influencer Marketing
Loyalty & Advocacy Programs

Public Relations
Media Strategy & Planning
Product Development & Design
Social Media Strategy & Content
Digital Strategy & Development

Brand & Market Research

Brand Strategy & Creative

Experiential

Influencer Marketing

Loyalty & Advocacy Programs

Public Relations

Media Strategy & Planning

Product Development & Design

Social Media Strategy &
Content

Digital Strategy & Development

SELECT CLIENTS

Our End-to-End Strategy Model

Step 1

Rather than focusing on what you do, center on why you exist

Step 2

Recognize the symbiotic nature of your key relationships

Step 3

Develop a system of continuous learning and improvement

Our End-to-End Strategy Model

Step 1

Rather than focusing on what you do, center on why you exist

Step 2

Recognize the symbiotic nature of your key relationships

Step 3

Develop a system of continuous learning and improvement

LEADERSHIP TEAM

Scott Mitchell

FOUNDER | CEO

Scott founded Adventure in 2005 and brings over 30 years of diverse marketing experience to the agency, leading breakthrough campaigns for prominent national and regional clients. A recipient of hundreds of ADDY Awards, including several Best of Show honors, he was honored with the American Advertising Federation’s Silver Medal for Achievement in Advertising in 2013.

Gina Nacey

PRESIDENT | ECD

Gina ensures that the work for Adventure’s wide-ranging client list is not only creative – but also smart and strategic. With over 20 years of experience, she has won hundreds of industry awards and is actively involved in the American Advertising Federation having served as Governor of the AAF’s 8th District, a member of AAF’s national Board of Directors, and on the National American Advertising Awards Committee.

Jaye Peterson

VICE PRESIDENT | STRATEGY

Jaye leads accounts and strategy at Adventure, bringing 20+ years of advertising and design experience to its roster of active brands. Having led teams for such iconic brands as Harley-Davidson, Porsche, Buffalo Wild Wings and Target, Jaye has a unique understanding of how insight, creativity and innovation build deep connections and enduring loyalty.

Annette Kmitch

DIRECTOR OF OPERATIONS & RESOURCES

Annette oversees all the behind-the-scenes business of Adventure, caring in equal measure for process, deadlines, profitability and people. Her problem-solving skills were honed client side, between a variety of positions that included product management and business analysis.

As a B Corporation, we join like-minded organizations that strive to make
a difference. We aim to work with individuals, companies and organizations who feel the same.

A 2021 BEST PLACE TO WORK

MSPBJ’s Best Places to Work Honoree

ADVENTURE’S ANNUAL REPORT

2023 Annual Report – B Corporation